AI in CX for Finance Episode 1: There's A Growth Lever Hidden In Your Business

In this episode

When it comes to revenue growth, you’re probably spending more than you need to. There’s a cost effective way to drive it that already exists within your business, inside your contact center. This episode looks at the leverage you have when you talk to customers every day and understand what their issues are, and why that hasn’t become standard practice.

Speaker: Andrew Griffith, Executive Vice President of CX & BPO Advisory

What you’ll take away

The difference between one company’s product or service and another’s keeps shrinking. Experience is increasingly what’s left to differentiate on.

Customer experience teams are usually asked to primarily focus on keeping customers happy, not to drive revenue growth traditional thinking sees these as separate roles.

The flywheel overcomes the cost barrier. Revenue growth within your current CX spend: find higher performing labor for less, reinvest the savings into AI at no added risk, and use what that creates to invest in both retention and new revenue growth, zero additional spend.

Next | Episode 2 · 9:18